Audience Research



This question is useful for knowing what shops to advertise for in my magazine
and also could be used as part of a competition. Online independent
retailers and Topshop are proven most popular so I will use these two.





Based on these results I will price my magazine between three to four pound:
£3.50



Indie Rock and Indie Pop are the most popular favourite genres of
music therefore in my magazine these will be the two main genres. I will also add in
 some rock and drum and bass as these two were
the next highest.



Based on these results I will need an eye catching main image to draw in the
audience and this must include a new music artist.



I may choose to include a free gift with certain issues of my magazine.
The gift will have to be relevant to the target audience's preferences and worth buying for.

Even though many people do not buy music magazines I will make my issue
monthly. The reason to this is probably due to the internet. Most people
use the internet to read up about music therefore I will include links
in my magazine to various musical online resources.

Since gigs and concerts are quite popular I will use this as a topic in my magazine
and also as an idea for a competition to win gig tickets for a certain artist.

Since music magazine competitions are not that popular I will only include one in
certain issues and will make them good enough for my target audience to want to enter them.
I will also make it easy to enter as I feel this is why people refrain from entering them.

I asked ten males and ten females a set of ten questions and these are my results displayed in graphs and charts.

The final two questions were 'who is your favourite solo artist?' & 'who is your favourite band?' - All twenty contributors listed a various amount of people but the artists and the bands who appeared more than once were; Ed Sheeran, Ellie Goulding, Lana Del Rey, Enter Shikari, Kings of Leon, Kasabian and Coldplay. These have proven popular with my target audience therefore I will include these artists in my magazine as either part of a competition, part of an advert or part of a sell line.