My magazine could be published under two of these institutions: Bauer Media or Conde Nast. Bauer Media publishes many music magazines all around the world and the magazines they publish are similar in genre and style to my magazine. On the other hand Conde Nast is a 'lifestyle magazine' and focusses on a certain group of people usually of a higher working class and above. I could choose this publisher if my magazine was based on a more classier approach but this would shorten the target readership. Q magazine is published under Bauer Media and my magazine is that of a similar style so therefore I will publish under this Institution and this will also widen my target audience.
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